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About advertising

Supermarket wars

The other day I saw a forum post where a British bloke asked whether Swedes had a "snob" supermarket like they do in the UK. He was trying to describe the Tesco phenomenon and wondered if Swedes had something similar.

advertising
Dabitch
2 min read

Mountain House - print campaign

When there is a pandemic and you're eating freeze-dried meals, you may find that you suddenly have a campaign idea. At least we did, so we a

art direction
Dabitch
1 min read

A fun side-project as we self-isolate

I had a lot of fun designing the "Joy of pandemic cooking" cover today.

advertising
Dabitch
1 min read

Absolut Adland

There's always a challenge in attracting people who may never have heard about Adland, to Adland.

portfolio
Dabitch
1 min read

Brown&Red Business Card Collection

Brown&Red is a new kind of ad agency.

advertising
Dabitch
1 min read

Carlsberg - Not our beer

At Saatchi and Saatchi, Copenhagen I conceived of this crazy idea for Carlsberg together with Lars Busekist.

advertising
Dabitch

Can't talk now, busy having these tweets bronzed.

There were many brilliant people that tutored us at the SCA back in the day, the two that really made their permanent impression on me were Dave Trott and Paul Arden

advertising
Dabitch
1 min read

That Shiny Suds commercial, and the Adverve sexism show

While I was off busy celebrating "jul", episode 11 of the advercast went live. In it, we spoke about breeder bingo, salaries, bitchiness, sex and sexism and I've already summed up my thoughts here.

advertising
Dabitch
1 min read

Hoaxvertising: when a story is faked, is the ad still good?

Have you seen Duval Guillaume’s latest ad for Alfa Romeo yet? In it, they show a filmed story of how they lower a poster

advertising
Dabitch
3 min read

2.4 Children Dinner Party

Baby, a social and networking club for creatives in Amsterdam wanted to attract people to the club in the evenings for socializing and networking.

design
Dabitch
1 min read

Douwe Egbert “Winter Gloed”

This poster sold “Winter Gloed” (gloed as in amber/glow – heat) by showing the warm red packaging in a snowy scene during the day

portfolio
Dabitch
1 min read

Telia Minicall - Roulette [Swedish TV]

This boy does not want to work during the weekend. No way. Nuh-uh. Nope. Ad agency: Drömfabriken Stockholm Creative Director / Copy: Mikael

advertising
Dabitch

Telia Minicall - Har varit på semester...[Swedish TV]

For those not familiar with Sweden's prisons, this man is standing outside of Kumla - our "Alcatraz". agency: Drömfabriken Stockholm Creativ

advertising
Dabitch