The longing for doing something real.
If you squint at the image of this wrecking ball tearing down an apartment building in Stockholm, you can see a lady painted on the wall. I painted that lady.
advertising
About advertising
22 articles
AI's fast turnaround may change political advertising as we know it
We have the politicians we deserve so why not reality TV stars?
Political attack ads have reached new levels of AI absurd
You know how you have to literally show some clients exactly what things will look like? Well, Andrew Cuomo is applying that tactic to all of New York City's voters. With this AI generated ad, he attempts to show the future of NYC.
No eggshells anymore - Jaguar backlash is steam being let off.
The pushback is partly because this concept is tired, the design is ugly, and none of it is really new or mould-breaking at all.
Why is modern advertising so bland?
A lot of people are asking themselves this, and many experienced ad people are blaming DEI, or the need to be "safe" and not offend, but that doesn't explain abrasive brand voices like Tampax on Twitter.
Supermarket wars
The other day I saw a forum post where a British bloke asked whether Swedes had a "snob" supermarket like they do in the UK. He was trying to describe the Tesco phenomenon and wondered if Swedes had something similar.
Mountain House - print campaign
When there is a pandemic and you're eating freeze-dried meals, you may find that you suddenly have a campaign idea.