Mountain House - print campaign
When there is a pandemic and you're eating freeze-dried meals, you may find that you suddenly have a campaign idea.
art direction
16 articles
Adland : the never-ending project
I bored all my friends talking about advertising all the time. I am obsessed with ads. I wanted to share ad knowledge with other ad geeks.
Book cover "A-sides & B-sides"
Mr Brown needed a book cover for his short story collection, where every story used the title from a song.
Book cover "New Roman Times"
Mr Brown wrote a book based on the album by Camper Van Beethoven, a concept album set in a surreal alternative universe in which the United States is split up into separate, hostile countries.
Carlsberg - Not our beer
At Saatchi and Saatchi, Copenhagen I conceived of this crazy idea for Carlsberg together with Lars Busekist.
Aluma Social Welfare - putting homeless people on the digital map
The Fan Club wanted people to notice the homeless in Malmö. With $0 budget. While people were busy playing gowalla and 4square on their phones.
